Boost Systems

FAQ

Questions, answered.

The things businesses ask us before they start, answered plainly. If yours isn't here, email us and a person will reply.

Book a scanAsk a question
01
What does Boost Systems actually do?
We measure whether AI assistants like ChatGPT, Gemini, Perplexity and Claude recommend your business when people ask, then do the work that changes the answer. That means auditing your website and your presence across the internet, scoring it out of 100, fixing what the engines need to see, and re-scoring after every change so you can see exactly what moved.
02
What is an AI Visibility Score?
A single number out of 100 that tells you how visible your business is to AI search. It comes from a 25-point audit across five categories: how easily AI can read your site, how much concrete detail it contains, how much trust and credibility it signals, how strongly the rest of the internet backs you up, and how solid your site is under the hood. Every point is checked against what is actually live, not assumed.
03
Which AI engines do you test?
ChatGPT, Gemini, Perplexity and Claude. They are the assistants people actually use to ask where to eat, who to hire and what to buy, and they don't all answer the same way. We test them side by side so you know where your name comes up and where it doesn't.
04
What is prompt testing?
Live questions, asked to the engines the way your customers ask them. If you run a Mexican restaurant that wants to own chicken tacos, we ask every model where to find the best chicken tacos in the city and count how often your name comes up. We run these before we change anything, so your starting point is on record, and again as the work goes live, so you can watch the answers shift.
05
What does the free Baseline Audit include?
Your AI Visibility Score out of 100 and your score in each of the five categories, like a report card for how AI sees your business, plus a personalized proposal showing exactly what we would do for you. The complete audit is there, ready to unlock with Plus. There is no catch and nothing to install: give us your business name and city and we run it.
06
What do the plans cost, and what is the difference between them?
The Baseline Audit is free: your AI Visibility Score, your score in each of the five categories, and a personalized proposal showing what we would do for your business. Plus is $699 per month, and it is the complete engagement: the full audit with nothing blurred, six pieces of content written for your business every month, three audit reruns a month with your score tracked after each one, updated priorities after every rerun, prioritized recommendations, a competitor comparison, and hands-on consulting while you implement. Enterprise Plus is our done-for-you tier, where our team implements everything, including ongoing prompt testing, neighbourhood heatmaps, backlink building and schema, with eight pieces of content every month. Contact us for Enterprise Plus pricing.
07
Do I have to implement the changes myself?
That depends on the plan. With Plus you receive the finished roadmap and the content, and you or your web person put it live, with us hands-on alongside you and re-auditing as each change ships. With Enterprise Plus our team does the implementation for you. Either way, nothing goes live without your approval, and every change is logged in your client portal.
08
Do I need a new website?
Almost never. The fixes are built for the site you already have, whatever it runs on, and most of them are additions rather than rebuilds: clearer answers on the pages that matter, the details engines look for, and the behind-the-scenes markup that lets them read it. If your site genuinely can't be edited, we'll tell you that up front, before you spend anything.
09
How long before I see results?
Your score moves as soon as a change goes live, because we re-audit after each one. The AI answers themselves take longer, since the engines re-read the web on their own schedule, and off-site signals like listings and reviews build over weeks rather than days. That's why we check in at 30, 60 and 90 days. As a reference point, Native Tongues Taqueria went from 62 to 92 out of 100 in three months. We don't promise a rank. We show you verified movement, one change at a time.
10
Is this the same as SEO?
It's related, but it's not the same job. Traditional SEO chases a position on a page of links. AI search gives one answer, or a short list, and there is no page two. The engines reward businesses that are easy to read, specific, credible and consistently described across the internet. Most of that work helps your Google ranking too, but we optimize for being the answer, not for being one of ten links.
11
Who is this for, and where do you work?
Any business that customers find by asking, from a single restaurant, clinic, trade or studio to a brand with many locations that needs to be the answer across an entire category. We're based in Calgary, Alberta, and work with businesses across North America. The work itself doesn't depend on where you are.
12
How do I get started?
Book a free scan. Send us your business name and city and we'll run your Baseline Audit and walk you through it: your score, where you're losing ground to competitors, and what we would do about it. If you decide to go further, you fill in a short intake form about your business, and the full audit and prompt testing begin from there.